Thursday, November 27, 2008

What are Threenagers?

Threenagers are 30+ ers who earn a good living but live like teenagers, spending their money on the newest trends like iPhone. They are not interested in living together and raising children. They would rather go out to parties and live life to the full.

MTV interviewed 25.000 people between 16 and 46 years in 18 Western countries (Argentina, Australia, Brazil, China, Denmark, Germany, Holland, Italy, India, Japan, Mexico, New Zealand, Poland, Spain, Saudi Arabia, Sweden, UK and USA, January - August 2008) about their lifestyle.

It is of no surprise that the majority are men.

More info in Dutch at
http://youngmarketing.web-log.nl/youngmarketing/2008/10/threenagers-bel.html

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